How to select RFM ratings for the segmentation of contacts?

You can easily custom-select the RFM ratings for the contacts based on order Recency, Frequency, and Monetary (RFM) value. Follow the below steps to do it effortlessly:

  • Go to the plugin in your BigCommerce dashboard.
  • After this, navigate to Apps > HubSpot Integration by MakeWebBetter > Dashboard.
  • Then, go to Configurations from the main menu.

hubspot bigcommerce RFM setting

  • Scroll down to find RFM Settings (Manage ROI Tracking).
  • Finally, set RFM ratings as per choice.

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