How one should set up Groups and Properties in HubSpot for WooCommerce?

Properties help you store different sorts of user data you can use later for segmentation, personalization and more. Our HubSpot Integration usually creates Groups and Properties while performing the initial plugin setup.

But if by any chance they aren’t created, you can create them in a few simple steps:

– Open the HubSpot Integration and click on Settings from the menu bar.
– You’ll see the Groups & Properties section with a Manage button in front of it.
– Click on it to expand the section and you’ll see multiple groups encompassing several HubSpot properties.
– Click on the Create button in front of a specific group and all the properties under that group will be created in your HubSpot portal.

Once created, you can view these properties in HubSpot.

Note: Usually all the properties are already created in HubSpot so you may see the Created written there in front of every group.


View Groups and Properties in HubSpot

To view these Groups and Properties in HubSpot, Navigate to Settings > Properties. Select the desired list to view and edit.

Here’s a complete list of Groups and properties this plugin creates.

Groups

Properties

1. Order Information (Object: Contact)

Last Order Status
Last Order Fulfillment Status
Last Order Tracking Number
Last Order Tracking URL
Last Order Shipment Date
Last Order Number
Last Order Currency
Total Number of Current Orders

2. Products Bought (Object: Contact)

Last Product Bought
Last Product Types Bought
Last Products Bought
Last Products Bought HTML
Last Total Number Of Products Bought
Product Types Bought
Products Bought
Total Number Of Products Bought
Last Products Bought Product 1 Image URL
Last Products Bought Product 1 Name
Last Products Bought Product 1 Price
Last Products Bought Product 1 Url
Last Products Bought Product 2 Image URL
Last Products Bought Product 2 Name
Last Products Bought Product 2 Price
Last Products Bought Product 2 Url
Last Products Bought Product 3 Image URL
Last Products Bought Product 3 Name
Last Products Bought Product 3 Price
Last Products Bought Product 3 Url

3. Shopping Cart Information (Object:   Contact)

Shipping Address Line 1
Shipping Address Line 2
Shipping City
Shipping State
Shipping Postal Code
Shipping Country
Billing Address Line 1
Billing Address Line 2
Billing City
Billing State
Billing Postal Code
Billing Country

4. Customer Group (Object: Contact)

Customer Group/ User role
Accepts Marketing
Marketing Newsletter
Shopping Cart ID
Customer Source Store

5. Categories Bought (Object: Contact)

Last Categories Bought
Categories Bought

6. RFM Information (Object: Contact)

Total Value of Orders
Average Order Value
Total Number of Orders
First Order Value
First Order Date
Last Order Value
Last Order Date
Average Days Between Orders
Account Creation Date
Monetary Rating
Order Frequency Rating
Order Recency Rating

7. SKUs Bought (Object: Contact)

Last SKUs Bought
SKUs Bought

8. ROI Tracking (Object: Contact)

Customer New Order
Abandoned Cart Recovery Workflow Conversion
Abandoned Cart Recovery Workflow Conversion Amount
Abandoned Cart Recovery Workflow Conversion Date
Abandoned Cart Recovery Workflow Start Date
Current ROI Campaign
Customer Reengagement Workflow Conversion
Customer Reengagement Workflow Conversion Amount
Customer Reengagement Workflow Conversion Date
Customer Reengagement Workflow Start Date
Customer Rewards Workflow Conversion
Customer Rewards Workflow Conversion Amount
Customer Rewards Workflow Conversion Date
Customer Rewards Workflow Start Date
MQL Capture, Nurture & Conversion Conversion
MQL Capture, Nurture & Conversion Conversion Amount
MQL Capture, Nurture & Conversion Conversion Date
MQL Capture, Nurture & Conversion Start date
New Customer Workflow Conversion
New Customer Workflow Conversion Amount
New Customer Workflow Conversion Date
New Customer Workflow Start Date
Second Purchase Workflow Conversion
Second Purchase Workflow Conversion Amount
Second Purchase Workflow Conversion Date
Second Purchase Workflow Start Date
Third Purchase Workflow Conversion
Third Purchase Workflow Conversion Amount
Third Purchase Workflow Conversion Date
Third Purchase Workflow Start Date

9. Abandoned Cart Details (Object: Contact)

Current Abandoned Cart
Abandoned Cart Date
Abandoned Cart Counter
Abandoned Cart URL
Abandoned Cart Products SKUs
Abandoned Cart Products Categories
Abandoned Cart Products
Abandoned Cart Products HTML
Abandoned Cart Tax Value
Abandoned Cart Subtotal
Abandoned Cart Total Value

10. Subscription Details (Object: Contact)

Last Subscription Order Number
Last Subscription Parent Order Number
Last Subscription Order Status
Last Subscription Order Creation Date
Last Subscription Order Paid Date
Last Subscription Order Completed Date
Related Last Order Paid Date
Related Last Order Creation Date
Related Last Order Completed Date
Last Subscription Trial End Date
Last Subscription Next Payment Date
Last Subscription Billing Period
Last Subscription Billing Interval
Last Subscription Products

 

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